COKE IN THAILAND
Date Submitted: 08/10/2004 18:59:07
Coca Cola
Background of company and it branches
The Coca-Cola is the world's most popular soft drink and the world's most recognized trademark, it was recognized by 94% of the world's population, the company sells nearly half of all the soft drinks consumed around the world.
The Coca-Cola Company was founded in 1886. Created in Atlanta, Georgia by Dr. John S. mixing Coca-Cola syrup with carbonated water. Coca-Cola was first offered as a fountain beverage by leading
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chance to make their own album. So it become like a culture that people who win this project will get their own album. And the company feels uncomfortable with this idea because the company just want teenager to interest about music and use their free time in an appropriate way but don't want teenager to obsess with being a singer. So Coca-Cola chooses to stop this project because it is not reaching their objective anymore.
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