Critically analyse three web sites and explore how they use the internet's unique characteristics to market their products. Describe the critical elements of the web site design.

Date Submitted: 09/10/2006 06:10:40
Category: / Entertainment / Movies & Film
Length: 16 pages (4425 words)
The Critical Analysis of Websites Introduction With over 7.8 million Australians online, the Internet is becoming a mainstream medium. By 2005 the percentage of Australians online will increase to 60%. (Jupiter, Media Metrix, ABS). This increasing interest has attracted a whole new means of marketing. This assignment will critically analyse three web sites. It will explore how they use the Internets unique characteristics such as interactivity and interest to market their products and what critical elements of web …
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…DiNucci D. (1997). Elements of Web Design, Peachpit Press, California Tapley R. (1999). Who's Afraid of Web Page Design? Morgan Kaufmann, USA Williams R., Tollett J. & Rohr D. (2002). Web Design Workshop, Peachpit Press, California Perrott B. (2000). Towards an Internet Marketing Effectiveness, Working Paper 4/00 Uni. Of Tech. Australia http://ninemsn.com.au/ http://www.dicksmithfoods.com.au/ http://www.bhpbilliton.com/ http://www.netguide.com.au/useful_stuff/tutorials/ http://www.ewebdesign.com.au/index2.html/
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