Ethics 2

The business world is all about selling a product or service and earning money. To sell the products, especially with all the other competition in the marketplace, marketing the product through advertising, packaging, and labeling is important. With all the pressure to sell "your" product, over someone else's product, many use deceptive and/or manipulative marketing practices. Claims, pricing and advertising practices are all used many times to make one product seem better than another …

…decision on which product would best fit his/her needs. This would allow the consumer to be happy knowing that they received what they thought they were getting, and they would know what to expect from that product as compared to another product on the market. The consumer would also not get any surprises on the billing as happens continuously such as in the example above. This would be to the benefit of us all.