The Ethics of Journalism that is used by the famous journalist Chris Masters through his book "Not For Publication"

The duty of the journalist is to seek the truth and providing a fair and comprehensive account of events and issues. Journalists from all media and specialties strive to serve the public with thoroughness and honesty of what the present. Professional integrity is the cornerstone of a journalist's credibility. Journalists should be honest, fair and courageous in gathering, reporting and interpreting information. Journalists use a style of writing whose primary purpose is persuasion through the …

…the stories to similar well known situations and issues. A journalist's gives important facts and figures to make the viewers/readers understand the complexity of the situation. Some stories are told are best told with computerized data, statistics or reenactments of a story. Reality and the convergence of newsroom technology are having a huge impact on journalism. Their impact is not only on the informative models for the modern media but as well as profitability.