This is an environmental analysis for Dominos Pizza.
Date Submitted: 09/10/2006 03:07:19
Domino's Pizza was founded in 1960 and operates a network of company-owned and franchise-owned stores in the U.S.A. and internationally. Domino's is recognized world wide as the leader in pizza delivery, Reinforced by their well-known slogan, "Get the door. It's Domino's."
In order to effectively do an environmental analysis, one must look at the company's external environment. The external environment has 3 components: the remote environment, the industry environment, and the operating environment. Each of
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the trends predicted above, Dominos will have a positive prediction for their future. Their long term objectives will include increased profitability, increased productivity, increased competitive advantage, and an even stronger foothold in the advances of technology.
References:
www.dominos.com
http://www.findarticles.com/p/articles/mi_m0CMN/is_n12_v28/ai_11942750
Pearce, J., Robinson, R., (2005) Strategic Management: Formulation, Implementation, and Control. (9th ed.) New York: McGraw-Hill. Chapters 3, 6,7. University of Phoenix, eResource. Retracted December 4, 2005.
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